To mark the release of four new heritage silhouettes—each drawing from the brand’s archive of ‘80s and ‘90s runners was introduced and reimagined to create a whole new universe. Converse worked alongside WØRKS to create a series of collages that could create a connection between past and present, while living across different regions, and languages. The collages would carry a built-in familiarity — a sense of history being assembled in real time. The goal was to bring these shoes back into conversation with their own history, using materials from the archive itself.

Fun Fact: Internet was actually the most challenging part of this project, once the files were handed off, myself and our creative director realized how massive the files were, and we were struggling to download the psd files in order to update our own colorways for every single wireframe / ratio to distribute back per geo and for our global launch. We ended up working from home the week that we had to build the toolkits. We worked through the weekend on our own personal PCS in order to work through photoshop and uploading- connected through an ethernet cable because our wifis couldnt handle the files. I believe the files together with the toolkit were over 100GB. It was fun, it was a learning curve, and made the reward of seeing this live all the better!